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For those looking to trade the grey skies of the North for the glistening Adriatic, the island of Brač in Croatia has become an increasingly popular choice. It offers that rare combination of authentic Mediterranean charm and the convenience required for a stress-free package holiday, making it an ideal destination for families and couples alike.

Stepping off the boat onto the island, you are immediately met with a slower pace of life. Whether you are flying out from Manchester or Liverpool, the promise of pebble beaches, clear turquoise waters, and long, lazy afternoons in the sunshine is usually enough to justify the journey. It is a destination that prioritises relaxation and natural beauty above all else.

Where to Stay: Hotels on Brač

Finding the right base is essential for a successful holiday. The island offers a range of accommodation options tailored to UK travellers who value comfort and proximity to the water. One standout option is the Waterman Beach Village in Supetar, a 4-star holiday village located near the coast in Supetar on the island of Brač, Croatia, which provides a welcoming environment for those wanting to stay close to the seaside.

Beaches and Resorts in Supetar

Supetar serves as the primary gateway to the island and acts as its main administrative and cultural hub. The appeal here is straightforward: the beaches are often tucked away in sheltered coves, offering ideal conditions for swimming and cooling off during the height of the summer. The shoreline is typically characterised by clean, white pebbles, which ensure the water remains exceptionally clear—perfect for those who enjoy snorkelling or simply drifting in the calm sea.

As a town, Supetar maintains a traditional feel. You will find that the centre is easy to navigate on foot, with plenty of opportunities for a leisurely stroll through quiet lanes. Unlike the high-energy, all-night clubbing resorts found elsewhere in Europe, this part of the island focuses on a more relaxed, evening-oriented atmosphere where a long dinner by the harbour is considered the highlight of the day.

Getting There and When to Go

For travellers flying from the UK, reaching the island typically involves a flight to the mainland followed by a ferry crossing. While it requires a bit more transit time than a direct flight-to-resort transfer, the boat ride itself is often viewed as the true start of the holiday, offering scenic views of the coastline. The best time to visit is during the shoulder months of June or September if you prefer slightly cooler temperatures and fewer crowds, though July and August remain the firm favourites for those chasing guaranteed heat.

Food and Things to Do

Holidays in Croatia are synonymous with fresh, simple food. You can expect plenty of locally caught fish, olive oil produced on the island, and fresh vegetables prepared with a Mediterranean touch. Dining out is rarely a rushed affair; it is meant to be savoured, often accompanied by local wine while watching the boats bob in the harbour.

Activities on Brač are largely centred around the outdoors. If you enjoy an active holiday, the island offers excellent conditions for watersports, including sea kayaking and paddleboarding. For those who prefer a gentler pace, walking along the coastal paths or exploring the history hidden within the small villages is a rewarding way to spend a morning. It is a destination that suits those who want to disconnect from the digital world and reconnect with the simple pleasure of a sunny climate.

Who it Suits

Brač is best suited for those who appreciate a blend of comfort and nature. It is an excellent choice for couples looking for a romantic backdrop and families who want a safe, welcoming environment where the kids can safely play by the shore. If you are tired of the typical, high-intensity resort strips and are looking for a place where you can genuinely switch off, this island is a fantastic candidate.

To find the best value for your next break, we recommend comparing our live package deals below. We update our offers regularly to ensure you get the most out of your budget when booking your next trip to the beautiful island of Brač.